Top Trending Topics for Fall 2022
From the continued fascination with all things pumpkin spice to “Peaky Blinders” Halloween costumes and…
Modern Measurement: The Subtle Art of Generating Results and ROI
Advantage Unified Commerce’s Fran Brinkman offers best practices for leveraging marketing performance data.
Experiential Marketing Comes Back Strong ― But Changed
The worldwide trauma of the pandemic taught us many things about humanity, including our deep…
Healthy Paws: How the Pet Industry Is Expanding Into Health and Wellness
During the pandemic, the number of pet adoptions spiked. Now, as consumers focus on their…
Gen Z Doesn’t Care About NFTs, but Here’s Why They May Eventually
Upshot’s Bianca Borrero-Barreras offers advice for brands using NFTs as marketing tools.
How Brands Are Preparing for Virtual Shopping
Advantage Unified Commerce’s Valerie Bernstein looks to the future of online purchasing.
My Toddler Is the Key to Brands Growing in Inflationary Times
Pandemic, Inflation and Supply Chain walked into a bar . . . Sounds like the…
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