The Habit Opportunity: How Brands Can Adapt to Consumers’ Shifting Routines
Greer Pearce of AMP Agency, an Advantage Marketing Partners agency, looks at new consumer needs.
Podcast: Grand Reopening
The idea of a restaurant being “open” has changed during the last few months, but…
Digital Commerce and the New Normal
As early as March, pandemic shoppers rushed to purchase items online and as the country…
Brands Challenged by Unauthorized Online Sellers
IRVINE, California — Amazon shoppers are often unaware their purchases are sold by unauthorized third-party…
E-Commerce When We Need It Most
Robb Powell of Advantage Digital Commerce offers insights on the explosive growth of online grocery.
The Pandemic’s Financial Impact on Shopper Behavior
The pandemic’s economic impact on Americans at all income levels and continuing financial uncertainty have…
Shoppers’ Response to COVID-19 and the Outlook for Change
Pandemic-driven out-of-stocks, growing safety and financial concerns, and changing values have spurred shoppers to try…
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