Advantage Solutions CEO Tanya Domier joined Advantage in 1990, quickly rising through the company’s ranks, holding a variety of executive-level positions in sales, marketing and operations. She has served on the company’s board of directors since 2006.
In 2000, Domier led the formation of Advantage’s award-winning marketing division, Advantage Marketing Partners. As president and chief operating officer, a position Domier held from 2010 until assuming her CEO role in January 2013, she developed a new strategic plan for the company with a focus on five pillars: People, Culture, Creating Raving Fans of Clients and Customers, Operational Efficiency and Growth. This strategy fosters a performance-driven culture that emphasizes the importance of proactively adding value and delivering results for each of Advantage’s clients and customers. Her efforts led to the transformation of Advantage from a sales and marketing company to a leader in outsourced business services and solutions.
As CEO, Domier has continued to strategically shape the future of Advantage. In 2014, the company began developing a suite of digital technology solutions to help support brands and retailers in addressing the challenges they face in today’s omnichannel world. Advantage also began growing its international presence to offer integrated outsourcing solutions to multinational clients, providing them with a single strategic partner and best practices across 40 countries. After the 2017 acquisition of Daymon Worldwide, Advantage became the only global solutions company with a comprehensive suite of both brand-centric and retailer-centric services. In October 2020, Advantage became a public company trading on the Nasdaq exchange under the symbol “ADV.”
In addition to her duties as Advantage CEO, Domier is a member of the board of directors of Yum! Brands Inc.
President and Chief Commercial Officer Jill Griffin shares executive leadership responsibility for the Advantage sales organization and has sole leadership responsibility for the Advantage marketing division. She led Advantage Marketing Partners from a primarily shopper marketing practice to a top-ranked omnichannel marketing solutions provider that embraces consumer, brand, experiential, digital, social, mobile, multicultural and foodservice marketing practices. In 2019, it ranked seventh on Ad Age’s list of the largest U.S. marketing agencies from all disciplines and 15th on its list of the world’s largest agency companies.
Her career has included leadership roles in marketing, sales, client service and operations at high-growth, outsourced services companies. Prior to joining Advantage, Griffin served as president of Navarre Corporation’s interactive publishing division, providing outsourced brand marketing and retail distribution for leading entertainment properties. She began her career with TMP Worldwide in business development and client service.
She was inducted into the Top Women in Grocery Hall of Fame in 2018.
Chief Financial Officer & Chief Operating Officer Brian Stevens shares executive leadership responsibility for the Advantage Sales organization and has sole leadership responsibility for the Waypoint foodservice and SAS Retail Services divisions. In addition, he has global oversight of Advantage’s finance and accounting department, including financial reporting, budgeting, treasury, payroll, tax, mergers and acquisitions and customer service.
Stevens previously served as vice president of finance at Multi-Fineline Electronix Inc., where he provided global oversight for the finance, accounting and IT departments and helped lead a successful initial public offering in 2004. Stevens spent seven years with PricewaterhouseCoopers LLP in a variety of roles.
Chief People Officer Melissa Oesterreich leads the human resources organization and is responsible for engaging Advantage Solutions’ vast and diverse workforce. She develops and guides the company’s talent management philosophy and champions the organization’s strategy for acquiring, developing, rewarding and retaining the best talent. Oesterreich also leads Advantage’s leadership development, training, workforce planning, employee relations, compensation, benefits and corporate responsibility initiatives.
Oesterreich has held a wide range of roles at Advantage, including executive vice president, client services and operations for the Advantage sales organization, where she was responsible for retaining and developing the company’s strategic, national client relationships.
Chief Information Officer Deanna Steele is responsible for the development of Advantage’s information technology strategy and leads day-to-day IT operations, integrating the enterprise’s business and technology; identifying high-value, revenue-generating solutions; focusing on the development of new, business-critical applications; and delivering projects and a high standard of service.
Prior to joining Advantage, Steele served as executive vice president, chief information and digital officer for J.Jill. She has led IT and digital organizations in companies in various stages of startup, acceleration and turnaround, including Ingram Content Group, Ascena Retail Group (Lane Bryant, Catherines and Justice) and Express Inc., among others.
General Counsel & Secretary Bryce Robinson is responsible for oversight of Advantage Solutions’ legal department, providing counsel regarding a wide variety of business matters, including mergers and acquisitions, financing, international joint ventures, private equity transactions, compliance, corporate governance and commercial contracts.
Robinson’s career includes in-house and external counsel roles. Prior to joining Advantage, he was senior vice president, general counsel and secretary at InSight Health, a healthcare services company.
Chief Financial Officer for North America Dean Kaye is responsible for all aspects of finance and accounting, including financial business support, financial reporting, budgeting and forecasting, accounting, audit, tax, payroll and treasury.
Since joining Advantage in 2005, Kaye has held leadership roles in finance and business operations, including vice president of client services and business operations within the marketing segment. He is certified by the California Board of Accountancy with a CPA and earned his Chartered Management Accountant designation in the United Kingdom prior to relocating to the United States.
Chief Investor Relations and Strategy Officer Dan Riff oversees investor relations and corporate strategy functions, including supporting the executive leadership team on developing, communicating, executing and sustaining Advantage’s investor relations roadmap and helping to shape the enterprise’s strategic initiatives.
Riff has more than two decades of experience investing and advising in the consumer space, including serving as a portfolio manager in the consumer sector at Surveyor Capital and as a strategic advisor to the chief executive officers of several large consumer goods companies.
As president, Advantage Customer Experience, Andrea Young directs the vision and strategy for the division’s global portfolio of retail and customer experience businesses, which deliver best-in-class in-store product demonstrations, online sampling and other unique and innovative one-to-one customer experience models.
An agency services veteran, prior to joining Advantage Young served in senior sales, operations and business integration leadership roles at multiple agencies within the Omnicom Group of companies.
President, Culture & Commerce Brian Kristofek leads Advantage Marketing Partners’ culture and commerce marketing organization, including Bump Club & Beyond, EDGE Marketing, Eventus, IN Connected Marketing, SixSpeed, Sunflower Group and Upshot agencies. He joined Advantage in 2016 with the acquisition of Upshot, which he led for more than 20 years.
Earlier in his career, Kristofek worked for Anheuser-Busch Inc. in brand management and at D’Arcy Masius Benton & Bowles and Euro RSCG Tatham ad agencies.
As president of Waypoint, Dan Dougherty leads Advantage’s national foodservice and non-food sales and marketing agency. Dougherty owned and operated Dougherty Brokerage, an Omaha, Nebraska-based regional sales agency that was one of nine founding agencies forming Waypoint in 2012.
As executive vice president of sales for Waypoint, he played a key role in creating the agency’s creative, collaborative culture.
President, Marketing & Digital Commerce Solutions Gary Colen leads Advantage’s brand marketing and advertising, performance marketing and digital commerce, retail media consulting and direct-to-consumer agencies. He also serves as CEO of AMP Agency, which he founded.
Colen’s career is defined by building businesses and teams. He has launched, grown and sold three marketing services companies. He is a member of the board of National Safe Place, which works to protect and serve at-risk youth across the United States.
President, Sales Lisa Klauser leads the Advantage sales organization, responsible for overseeing headquarter sales services; enabling technology; analytics, insights and intelligence; retail services; and business process outsourcing.
She previously served as president of the shopper division, including IN Connected and EDGE Marketing, leading these practices to market leadership. Prior to joining the company in 2014, Klauser spent 19 years at Unilever, including serving as vice president of consumer and customer solutions and a member of Unilever’s North American Executive Leadership Team.
President, SAS Retail Services Michael Bellman leads more than 20,000 associates nationwide in providing customized in-store merchandising services for a growing number of retailers. A founding partner of SAS, he has held a variety of leadership positions at the company, including chief financial officer, where he oversaw many acquisitions, including the one that brought SAS into the Daymon Worldwide fold in 2010.
As president, Bellman transformed SAS into the industry leader in retailer-centric merchandising with a new model that incorporates planogram design, integrated technology and highly trained associates to ensure speed, efficiency and accuracy.
As president of Advantage Customer Experience, Mike Gonce directs the vision and strategy for the division’s best-in-class in-store and online product demonstrations, sampling and other customer experiences. He oversees Advantage Retailtainment, a business unit dedicated to providing in-store and online pickup sampling solutions for Walmart, and is responsible for the division’s experiential platforms for Target, Albertsons, Whole Foods and other key grocery retailers.
Prior to joining Advantage, Gonce held leadership roles in strategy, operations and innovation at Walmart and Sam’s Club.
As executive vice president, marketing and innovation, Michael Harris is responsible for service innovation and business development across the Advantage Solutions enterprise, including Advantage Sales, Advantage Marketing Partners and Advantage Digital Commerce.
He has developed advertising, media, promotion, shopper marketing, experiential marketing and digital and social media solutions for some of the most storied brands in the world. Prior to joining Advantage, he grew and led marketing agencies on two continents, including Match Marketing Group in Connecticut and London-based BBL Marketing Communications, which he founded.
As president of Daymon, Michael Taylor is responsible for all aspects of sales, marketing, branding and creative services for Daymon’s retailer clients and supplier partners. He previously served as Daymon’s senior vice president of sales.
Earlier in his career, he held various leadership positions spanning retail, business management and business development. Taylor began his career with PepsiCo Inc.