What do We Do?

We help brands and retailers grow sales, lower costs and solve problems.

Our sales and retailer services help brands and retailers of all sizes get the right products on the shelf, whether physical or digital. Our marketing teams influence shoppers to buy those products, wherever and however they shop.

A ONE-OF-A-KIND ENTERPRISE

We deliver our solutions at an unparalleled scale with unmatched efficiency. Our results are driven by a relentless commitment to service and performance.

Sales
SERVICES

Our peerless Sales solutions, including technology-enabled headquarter sales, retail merchandising and business process outsourcing, are found in more than a dozen retail channels.

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Marketing
SERVICES

Our award-winning Marketing agencies drive demand, trial and loyalty through branding, advertising, performance marketing, experiential marketing and media.

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Retailer
SERVICES

Our Retailer Services lead in private brand services, merchandising, in-store and online experiences, and retail media strategy and activation.

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The Advantage of Advantage

Our position at the intersection of brands, retailers and consumers affords us a unique perspective.

Our superpower: Identifying needs, pain points and areas of opportunity up close, in real time.

From the consumer’s couch to the retailer’s cash register, we find shoppers and turn them into buyers, gathering and using valuable data at every step.

A Relentless Dissatisfaction With the Status Quo

Restless? Humble? Focused on the future? Yes, yes and most certainly yes.

Delivering results in the consumer goods and retail sphere demands nothing less, which is why we’ve embraced change from the start.

Future-Forward Vision and Service

Our unique vantage point allows us to strategically and proactively invest in new ways to solve problems and seize on opportunities faster.

We continually invest in

  • The best talent
  • The newest and most sophisticated technology, data and analytics
  • Ahead-of-the-curve capabilities
  • Best-in breed acquisitions and partnerships

Our Diversity Is Our Superpower

A service business is a people business and we’re powered by skilled and passionate people.

We’re a talented, diverse group of more than 60,000 associates — entrepreneurs, subject matter professionals, retail operators, data scientists and creatives — with experience in a broad range of industries.

We’re committed to creating a workplace where everyone is respected, valued for their uniqueness and has an opportunity to succeed. Our eight employee resource groups offer associates the opportunity to build community, grow personally and professionally, and bring their perspective to topics that spur innovation and build business.

Diversity, Equity and Inclusion

The Advantage of Advantage

Our position at the intersection of brands, retailers and consumers affords us a unique perspective.

Our superpower: Identifying needs, pain points and areas of opportunity up close, in real time.

From the consumer’s couch to the retailer’s cash register, we find shoppers and turn them into buyers, gathering and using valuable data at every step.

A Relentless Dissatisfaction With the Status Quo

Restless? Humble? Focused on the future? Yes, yes and most certainly yes.

Delivering results in the consumer goods and retail sphere demands nothing less, which is why we’ve embraced change from the start.

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Future-Forward Vision and Service

Our unique vantage point allows us to strategically and proactively invest in new ways to solve problems and seize on opportunities faster.

We continually invest in

  • The best talent
  • The newest and most sophisticated technology, data and analytics
  • Ahead-of-the-curve capabilities
  • Best-in breed acquisitions and partnerships

slide-image

Our Diversity Is Our Superpower

A service business is a people business and we’re powered by skilled and passionate people.

We’re a talented, diverse group of more than 60,000 associates — entrepreneurs, subject matter professionals, retail operators, data scientists and creatives — with experience in a broad range of industries.

We’re committed to creating a workplace where everyone is respected, valued for their uniqueness and has an opportunity to succeed. Our eight employee resource groups offer associates the opportunity to build community, grow personally and professionally, and bring their perspective to topics that spur innovation and build business.

Diversity, Equity and Inclusion
slide-image

News and Publications

Publications
10.03.2023

Advantage survey: 41% of grocery shoppers say inflation will alter Halloween candy spending

After a year marked by rising prices, four in 10 Halloween candy buyers say inflation…

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Working at Advantage
09.27.2023

Hispanic Heritage Month: Advantage’s Jesse Melendez on the importance of diversity and inclusion

Jesse Melendez has been with Advantage Solutions for 10 years. His current role is national…

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News
09.26.2023

The Kroger Wellness Festival, produced by Advantage Solutions, draws thousands in Cincinnati

Thousands of attendees took part in two days of health and wellness experiences, education, food,…

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News
09.25.2023

Advantage Solutions, Meijer grow partnership through connectivity

As hosts of the recent biannual Advantage/Meijer Business Summit and a sponsor for Meijer’s United…

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Our Clients

From emerging brands to the world’s most recognized names, we’re proud to serve more than 3,500 clients across a wide variety of industries.