With an Eye to 2023, CPG Manufacturers’ and Retailers’ Post-Inflation Strategies Diverge
What goes up, must — at least in part — come down. But, then what?…
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2022 Holiday Outlook: Consumer Shopping Insights for Retailers
Adlucent’s “2022 Holiday Outlook: Consumer Shopping Insights for Retailers” dives into the year’s consumer sentiment…
Learn MoreAdvantage Sales Outlook | October 2022: Consumer Packaged Goods Manufacturers and Retailers
Price increases at the shelf may slow next year as a majority of consumer packaged…
Learn MoreHalloween 2022: Shoppers Reveal Plans to Celebrate and Spend
Adult grocery shoppers are inching closer to their pre-pandemic Halloween activity and shopping behavior, with…
Learn MoreGen Z Wants Product Samples ― With a Few Changes, Please
Most Gen Z consumers enjoy receiving product samples, which are often a deciding factor in…
Learn MoreA Rapidly Evolving Retail Landscape Is Leaving Marketers Adapting on the Fly
Advantage Unified Commerce President Victor Lee shares his thoughts on the state of retail marketing.
Learn MoreAdvantage Solutions Launches Advantage Unified Commerce
IRVINE, California — Advantage Solutions has launched Advantage Unified Commerce, a 500-person-strong agency that brings…
Learn MoreDecode Gen Z’s Commerce Habits
Gen Z consumers, the first truly omnichannel generation, shop online and in-stores with balance and…
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