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Publications
10.14.2014

Improving Trade Promotion Effectiveness

Learn new insights into trade promotion management and optimization.

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Publications
07.09.2014

Inside Advantage Summer 2014

Read about our acquisition of LTE Group, broad pet channel reach and new analytics capabilities.

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News
06.16.2014

Advantage Majority to Leonard Green & Partners Affiliates, CVC

NEW YORK — Funds advised by Apax Partners have agreed to sell their majority ownership…

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Publications
03.05.2014

The Evolving Millennial: Winning Their Loyalty

The SMARTeam offers insights into influencing Millennials’ shopping behavior.

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Publications
01.08.2014

Inside Advantage Winter 2014

Read about in-store sampling solutions, digital and multicultural marketing acquisitions and the latest CPG predictions.

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Publications
10.16.2013

Raising the Bar on CPG Sales Force Talent 

Learn to cultivate a new generation of leaders and discover Advantage’s Accelerated Career Experience program.

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Publications
07.17.2013

Health Conscious Attitudes Shape Business Decisions

This report by the Advantage SMARTeam details insights on health-conscious consumers and shopper behavior.

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Publications
07.10.2013

Inside Advantage Summer 2013

Crack the code on retail distribution deficiencies and explore our fast-evolving industry.

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