The team from Hatch, the Advantage branding and design agency, returned from the Summer Fancy Food Show with keen insights into emerging product trends.
“Summer Fancy Food Trend Report 2022″ identifies five key developments, which Hatch has tagged:
- It’s All About the Energy — foods positioned as sources of fuel
- Location. Location. Location. — products that embrace their locational roots
- Elevated Evolution — niche and global products offering new tastes and textures
- Beauty Foodie — brands that bring highbrow aesthetics to the grocery aisle
- Maximal Impact — products with packages exploding with backstory and information
Download the report to see which brands are showing up strong.