News

MINNEAPOLIS — Joe Driscoll, formerly CEO of Pearson’s Candy Company, has been named president of J.L. Buchanan, an Advantage Sales agency for brands sold in Target stores.

Driscoll has held leadership roles at several consumer packaged goods companies, including Angie’s Boomchickapop and General Mills. His career has been defined by launching brands, accelerating brand expansion and refreshing brands in turnaround situations. He steps into the role following the retirement of Suzy Hoaby, whose career at JLB spanned more than 30 years.

“I am excited to join this talented group of team members and business partners to drive exceptional growth at Target,” Driscoll said.

“Joe is a perfect fit to help continue the legacy of JLB’s unique culture, people-first mindset and passion for service, innovation and growth,” added Advantage President of Sales Lisa Klauser.